Skip to main content
Skip to main content
Azure for Partners

Differentiate your business with an Azure specialization.

Today’s technology customers are looking for highly skilled specialized partners, and their demands are more complex than ever.

Microsoft specializations validate your capability to deliver specialized services and support according to Microsoft’s highest technical standards with an independent audit.

Obtaining an Azure specialization allows you to showcase your expertise, drive confidence with customers, and get priority access to Microsoft sales engagements. It also opens doors to new opportunities and financial benefits that can help accelerate your business growth.

Partner benefits

Differentiation with Microsoft customers

Visibility with Microsoft sellers

Access to sales and marketing programs

Financial incentives

Partner journey

As a Microsoft consulting or services delivery partner, you may apply for one or more Azure specializations by demonstrating technical capability, staff skilling, and proof of previous customer success.

Step 1: Meet program pre-requisites

The detailed pre-requisites are unique to each specialization, but typically all of them will require:

  • An active Gold Cloud Platform competency
  • Delivery of relevant Azure services, demonstrated through associated Azure revenue from customers
  • Staff with relevant technical certifications
Step 2: Schedule your third-party audit

If you meet all the pre-requisites, you can initiate scheduling the third-party audit through your Partner Center dashboard. During the audit, you will be asked to show documentation from previous customer projects, including architecture diagrams and frameworks.

Click here to learn more about the audits and how to prepare for them.

Step 3: Promote your designation

After passing the audit, you will receive materials to help you promote your new designation with customers.

You will also be onboarded to specific sales and marketing programs that are available to your specific Azure specialization.

expanded image

Azure specializations

Application development

 

  • Modernization of Web Applications in Microsoft Azure
  • Kubernetes on Azure
  • DevOps with GitHub on Azure

Hybrid cloud and infrastructure

 

  • Azure Virtual Desktop
  • Networking Services in Azure
  • Hybrid Operations and Management with Microsoft Azure Arc
  • Hybrid Cloud Infrastructure with Microsoft Azure Stack HCI

Cloud migration

 

  • Windows Server and SQL Server Migration to Azure
  • Linux and Open-source Databases Migration to Azure
  • Azure VMware Solution
  • SAP on Azure

Data, analytics, and AI

 

  • Data Warehouse Migration to Azure
  • Analytics on Azure
  • AI and Machine Learning on Azure

What partners are saying

expanded image

Hear from partners BlueGranite, Insight, Kainos, and Wortell how earning an Azure specialization helps them stand out against the competition.
 
With specializations, they prove to customers that they are experts in the field and have passed strict requirements to ensure their solutions are well-architected.