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Azure for Partners
The IT model is shifting

According to an IDC Canada Business and IT Advisory Panel report, in 2020, more SMBs are adopting cloud offerings to replace existing solutions, whereas in 2018 they were more likely to augment existing solutions.
IT respondents from organizations with 1 to 499 employees only; sample sizes vary by technology

cloud adoption scenario 2018

cloud adoption scenario 2020 v3

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This shift creates new challenges for service providers

Decreasing margins

Service providers are under increasing pressure to balance margins, pricing, and costs. Reliance on traditional business models hurts your profits.

Customer churn

The market is predominantly shifting towards a consumption-based, hyper-scale public cloud model – failure to provide it will result in customers looking for partners who can.

Top line revenue

Many service providers are seeing negative growth rates on their SPLA, meaning their customers are leaving data centers. This directly impacts revenue which will continue to shrink.

Successful transformation can take your business higher

take your business higher v2

Turn challenges into new opportunities to grow

Cloud Transformation is not about writing off your traditional data center business. It is about helping you to find the right hybrid cloud mix to optimize your business for serving the needs of customers as they change.

At Microsoft, we have seen partners achieve huge successes by helping their customers tackle the challenges of cloud (and the wider world) through transforming their data centers. The cloud shift is full of opportunities for partners.

Take the next step toward an expanded hybrid portfolio

Learn to navigate the cloud opportunity Explore our 4-step Cloud Transformation Journey




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